Free Tool

Content Strategy Scorer

Answer 7 quick questions about your website and Content approach. Get a personalised score, category breakdown, and actionable recommendations.

Step 1 of 7 14%
Step 1 of 7
How old is your website?
Newer sites need different strategies than established ones.
🚀
Less than 6 months
Just getting started
🌱
6–18 months
Building momentum
🌳
1.5–3 years
Growing steadily
🏆
3+ years
Established presence
Step 2 of 7
What are your current monthly visits?
Your best estimate is fine — this helps benchmark your performance.
😴
Under 500
Just launched or very early stage
📈
500 – 5,000
Early traction
🔥
5,000 – 50,000
Growing audience
🚀
50,000+
Established Content base
Step 3 of 7
How often do you publish new content?
Consistency is one of the strongest predictors of organic growth.
🐢
Rarely / Never
No regular schedule
📅
1–2x per month
Occasional publishing
📆
Weekly
Consistent cadence
⚡
Multiple times/week
High-frequency publisher
Step 4 of 7
How would you rate your SEO efforts?
Think keyword research, on-page optimisation, and backlink building.
🚫
None / Minimal
No active SEO work
📊
Basic
Some keywords, meta tags done
📋
Intermediate
Regular keyword research & link building
🧠
Advanced
Technical SEO, topical authority building
Step 5 of 7
Which social channels do you actively use?
Select all that you post on at least twice a week.
𝕏 / Twitter
Short content, links, threads
Instagram
Images, Reels, Stories
TikTok
Short-form video
LinkedIn
Professional audience, articles
Pinterest
Visual content, evergreen pins
None
Not active on social media
Step 6 of 7
How active is your link-building strategy?
Backlinks remain one of the top 3 ranking factors for Google.
💤
No strategy
Not building links actively
📥
Passive only
Links happen naturally, no outreach
📧
Active outreach
Guest posts, email outreach
📊
Linkable assets
Tools, data, resources that earn links
Step 7 of 7
Do you actively track and improve your Content?
Measurement and iteration separate fast-growing sites from stagnant ones.
💩
Not tracking
No analytics installed
📊
Basic analytics
GA4 or similar installed, rarely checked
🔍
Regular review
Weekly checks, acting on data
🧪
Advanced
A/B testing, funnels, heatmaps